Blog Action Day began in 2007. It's an annual nonprofit event that brings bloggers from around the world together to blog about a single cause on the same day. Last year, Blog Action Day focused on the environment, and over 20,000 blogs participated reaching nearly 15 million blog RSS subscribers.
The date and topic for Blog Action Day 2008 were finally announced. On October 15, 2008, bloggers everywhere will all write about poverty in an attempt to raise awareness and donations. You can follow the link to register your blog for Blog Action Day 2008, and download Blog Action Day badges, banners and more to help promote it.